THE CHOICEMOB IS ON
1 - Buy from Better World Books: Click the choicemob button above to go to Better World Books. Order a book or a gift card, get free, carbon-offset shipping, and smile. (If you’d like your purchase to support Invisible Children specifically, use this link.)
2 - Spread the Word: Post something like the status below in Facebook/Twitter/AIM, whathaveyou.
I just bought a gift from Better World Books as part of the choicemob. You’re invited to do the same. http://bit.ly/bwbchoicemob
Post about choicemob on your blog (sample post here), and use either this custom link or this code for the button you see above so we can track our effectiveness.
<a href=”http://www.betterworldbooks.com/?utm_source=choicemob”><img src=”http://media.tumblr.com/tumblr_ku48p3u5O21qa5d1z.png” /></a>
Change your profile pics to the picture below (click for full size).
Everyone who helps share and pings the choicemob fan page or twitter or tumblr will be eligible for a giveaway of custom recycled choicemob gift bags by Emily Grace Goodrich.
3 - If you’re giving Better World Books as a gift, let the recipient know:
Print out this card and include it with your gift (links to PDF):
Use this stencil to make choicemob gift bags. Print it on thick paper (or paste it on posterboard) cut it out, and spay it onto a bag - paper, plastic, cloth, whatever you like. Make sure to let it dry before giving it away. (click for full-size jpg, 10in width, 300 dpi)
4 - Start brainstorming the next choicemob: Chocolates for Valentine’s Day? Sandals for Spring? Green top hats for St. Patty’s Day? Share your ideas on our facebook page.
This is a great beginning.





